Lowe And Behold

Image source:

What's going on?

Lowes took a hacksaw to its yearly forecast on Tuesday a move that didnt surprise observers.

What does this mean?

Home Depots recent sorry performance gave investors a clue that something had gone awry in the DIY world, and Lowes fate has driven the point home. Granted, the companies stories werent totally identical last quarter: Lowes managed to outperform analysts sales predictions, after all, while Home Depot clocked up a near-record miss. But the overarching narratives were eerily similar: as customers tighten their purse strings, discretionary spending has taken a backseat to increasingly costly essentials and the home renovation boom triggered by the pandemic has truly fizzled out. Thats not exactly the stuff of home-improvement fairy tales, so Lowes followed in Home Depots footsteps, pruning its sales and profit forecasts for the year.

Why should I care?

For markets: Bad, but not worst.
Lowes stock actually jumped after the announcement, probably because its update wasnt as grim as its competitors. See, Lowes cut less from its forecast than Home Depot did, and the firms more effective cost control meant it was better than its rival at maintaining profit margins. Lowes professional business segment continued to flourish too and pro customers are known to visit more often, spend more, and stick around, making them the ultimate retail trifecta. Put it all together, then, and youre a step closer to understanding why Lowes stock has outperformed Home Depots by 10% this year.

The bigger picture: Building confidence.
Despite the rough patch, Lowes seems hopeful about its long-term outlook and that confidence could be well-founded. Data out last week showed that homebuilder sentiment is warming up for the first time in almost a year, with a lack of homes spurring construction hopes. If that trend continues, demand for home improvement goods could flower once again, turning Lowes current gloom into a high bloom over time.

Originally posted as part of the Finimize daily email.

The top 2 financial news stories in 3 minutes. Join over one million Finimizers

Read next

Battlechip

Sign up to Finimize

Get the two most important global financial news stories each day. Sent at midnight UK time.

Get started with one email a day

The top financial news stories in 3 minutes.